Colliers · Balanoff Industrial Team · Internal Analysis

Prologis NJ Portfolio  Broker Concentration Analysis

May 2026 · Available + Assigned Listings Only · 52 Active Listings · 7.8M SF

Portfolio Overview

Total Buildings
239
60.7M SF — entire NJ portfolio
Active Listings
52
Currently available & assigned
No Active Broker Assigned
41
9.4M SF — no broker on record
Assigned · Not Active
146
Occupied buildings w/ broker assigned
JLL
70 bldgs · 16.2M SF
14 active · 2.1M SF available
CBRE Monahan
49 bldgs · 14.5M SF
16 active · 2.1M SF available
KBC Advisors
31 bldgs · 8.8M SF
8 active · 1.7M SF available
Total Assigned vs. Active Listings — by Broker
Dark = occupied/not listed · Light = currently active & available
Available SF by Broker
Active listings only · 7.8M SF total
A Note on Broker Relationships

We understand the value of long-standing relationships — loyalty to a broker who helped sell or lease a building is real and we respect it. But Prologis' NJ portfolio isn't a collection of one-off deals. A significant portion of these assets came through corporate acquisitions — when Prologis acquired AMB, Catellus, and other platforms, entire portfolios transferred overnight. Those buildings inherited agency relationships that were never competitively chosen for the Prologis mandate. With 41 buildings carrying no broker at all and another 146 assigned but sitting occupied, the question worth asking is: when these come back to market, is the right team already in place — or is there an opening for a firm with zero conflicting mandates and a track record of outperforming the submarket?

Source: Prologis NJ Portfolio records, May 2026. DOM from dateOnMarket to May 1, 2026.

Broker Concentration

All Assigned Buildings — RBA (SF)
239 total buildings · 60.7M SF
Portfolio Share — Building Count
Including 41 unassigned buildings
Full Portfolio — All 239 Buildings
Teams with 6+ buildings shown individually · remainder rolled into Others · Colliers Balanoff always shown
TeamFirmBldgsTotal RBAPortfolio %Active ListingsAvg DOM
★ Colliers BalanoffColliers2653,7921.1%1491d
JLLJLL7016,180,03926.6%14625d
CBRE — MonahanCBRE4914,463,26023.8%16343d
Unassigned419,441,78315.5%0
KBC AdvisorsKBC318,753,91414.4%8330d
C&W — Fern TeamC&W103,355,5435.5%0
C&W — Waxman/LissnerC&W62,277,0323.7%2324d
C&W — GartlandC&W61,322,5352.2%4479d
All OthersVarious242,289,3923.8%7370d
DOM from dateOnMarket to May 1, 2026. Occupied buildings excluded from active listings view.

Days on Market

JLL Avg DOM
625d
14 listings · Max 1,159d
CBRE Monahan Avg DOM
324d
15 listings · Max 997d
KBC Advisors Avg DOM
330d
8 listings · Max 444d
Colliers Balanoff
491d
Submarket avg 734d — outperforming
Average DOM by Firm
Active assigned listings
DOM Distribution — Big Three (Prologis listings)
Each dot = one Prologis listing · hover for address, submarket & days on market
Stale Listings — 600+ Days
TeamAddressSubmarketAvail SFDOM
CBRE Monahan357 Wilson Ave, NewarkPort North142,450129d
JLL1 Avenue J, BayonnePort North1,076,0001,159d
CBRE Monahan148 E 5th St, BayonnePort North20,384938d
JLL255 Route 1 & 9, Jersey CityPort North229,181909d
★ Colliers Balanoff395 Elizabeth Ave, SomersetSomerset County237,870491d
Colliers 491d outperforms Somerset County submarket average (734d) by 243 days.

Conflict Depth

Other Owners
44
Besides Prologis
Prologis Share
13.8%
13 of 94 JLL NJ listings
Prologis Avg DOM
608d
vs. 463d other owners
Contested Submarkets
3
Exit 8A · Meadowlands · Port North
Listing Count
Prologis vs. others
Available SF
Prologis vs. others
Avg DOM by Submarket
Prologis vs. others at JLL
SF Share — Contested Mkts
Prologis vs. competing SF
Submarket Head-to-Head
Active   Occupied / assigned
Exit 8A
Prologis
3 active · 6 occupied · 578K SF avail
12 Others
15 listings · 1.95M SF
▲ Prologis 600d · Others 428d · gap +172d
Meadowlands
Prologis
8 active · 13 occupied · 400K SF avail
11 Others
13 listings · 625K SF
▲ Prologis 562d · Others 442d · gap +120d
Port North
Prologis
2 active · 6 occupied · 239K SF avail
8 Others
11 listings · 1.06M SF
▲ Prologis 802d · Others 615d · gap +187d
JLL Listing Map — NJ
Prologis Other owner
All 51 Ownership Groups JLL Represents — Besides Prologis
Sorted by SF · green <180d · amber 180–500d · red >500d
OwnerSubmarket(s)ListingsAvail SFAvg DOM
JLL Agencies tab · Prologis NJ Portfolio, May 2026.
Other Owners
19
Besides Prologis
Prologis Share
30.0%
15 of 50 CBRE NJ listings
Prologis Avg DOM
324d
vs. 522d for other owners
Contested Submarkets
5
Meadowlands · Port North · Port South · Exit 10 · Exit 8A
Listing Count
Prologis vs. other owners
Available SF
Prologis vs. other owners
Avg DOM by Submarket
Prologis vs. others at CBRE
SF Share — Contested Mkts
Prologis vs. competing SF
Submarket Head-to-Head
Active   Occupied / assigned
Meadowlands
Prologis
5 active · 0 occupied · 303K SF avail
7 Others
7 listings · 823K SF
▼ Prologis 324d · Others 556d · leases 232d faster
Port North
Prologis
4 active · 0 occupied · 304K SF avail
8 Others
8 listings · 839K SF
▼ Prologis 314d · Others 581d · leases 267d faster
Port South
Prologis
3 active · 0 occupied · 987K SF avail
3 Others
3 listings · 485K SF
▼ Prologis 178d · Others 387d · leases 209d faster
Exit 10
Prologis
2 active · 0 occupied · 151K SF avail
4 Others
4 listings · 946K SF
▲ Prologis 674d · Others 386d · gap +288d
CBRE Monahan Listing Map — NJ
Prologis Other owner
All 19 Ownership Groups CBRE Monahan Represents — Besides Prologis
Sorted by SF · green <180d · amber 180–500d · red >500d
OwnerSubmarket(s)ListingsAvail SFAvg DOM
Source: CBRE-MonahanAgencies tab · May 2026. Prologis outperforms other CBRE Monahan clients in 4 of 5 contested submarkets.
Other Owners
31
Besides Prologis
Prologis Share
13.8%
8 of 58 KBC NJ listings
Prologis Avg DOM
330d
vs. 458d other owners
Contested Submarkets
3
Exit 8A · Exit 10 · Exit 7A
Listing Count
Prologis vs. other owners
Available SF
Prologis vs. other owners
Avg DOM by Submarket
Prologis vs. others at KBC
SF Share — Contested Mkts
Prologis vs. competing SF
Submarket Head-to-Head
Active   Occupied / assigned
Exit 8A
Prologis
3 active · 7 occupied · 737K SF avail
10 Others
10 listings · 1.02M SF
▼ Prologis 399d · Others 383d · gap -16d
Exit 10
Prologis
4 active · 7 occupied · 712K SF avail
3 Others
3 listings · 581K SF
▼ Prologis 332d · Others 826d · gap -494d
Exit 7A
Prologis
1 active · 3 occupied · 248K SF avail
9 Others
9 listings · 2.63M SF
▼ Prologis 112d · Others 507d · gap -395d
KBC Listing Map — NJ
Prologis Other owner
All 31 Ownership Groups KBC Represents — Besides Prologis
Sorted by SF · green <180d · amber 180–500d · red >500d
OwnerSubmarket(s)ListingsAvail SFAvg DOM
KBC Agencies tab · Prologis NJ Portfolio, May 2026.

The Colliers Case

Colliers Balanoff Team: Undivided Attention

We don't represent Rockefeller, Link Logistics, Seagis, or Brookfield. When a tenant enters the market — Prologis is the first call.

Competing Owners in
Active Prologis Submarkets
0
Zero agency conflict
JLL's Share of
Available SF
29%
2.36M SF · avg 625d
Colliers DOM vs.
Somerset Submarket Avg
491d
Submarket avg 734d — outperforming by 243d
Available SF by Firm
8.1M total
Average DOM — All Firms
Lower is better
What We're Asking For

A third of the active portfolio has been on market 1+ years, with firms carrying 50+ competing-owner mandates in the same corridors. Colliers Balanoff brings deep NJ industrial tenant relationships, data-driven strategy, and — critically — Prologis as the first call, not one of many. One or two assignments in Exit 10 or the Meadowlands is where we'd like the conversation to start.

All data from Prologis NJ Portfolio records, May 2026. Internal use only.